Messina Group was engaged to find a Social Media Coordinator to manage social media activities across the enterprise – creating and publishing social media for key audiences to ensure consistency in voice and brand. The Client was seeking a candidate to analyze social media performance and respond to social media inquiries. They needed a candidate that would effectively communicate across the global marketing ecosystem, as well as with a range of stakeholders, including leadership, partners, and agencies.
Our Client is an American global insurance brokerage and risk management services firm. They have grown into a multi-billion dollar Fortune 500 company. This Client provides insurance, risk management, and consulting services to businesses, communities, and people across the globe.
Messina found a candidate with experience assisting in the creation of campaign plans, analytics, content (blogs), and messaging for social media. This candidate had previous experience tracking and reporting specific digital campaign efforts within each corresponding channel.
“After” Business Value Creation
Once our Client’s hiring manager spoke with the vetted candidate we submitted, they asked us to cancel the interviews with other candidates and set up a second interview with this candidate. The Client moved forward quickly, understanding how tight the social media marketing talent pool is at this time. By successfully bringing our Client a thoroughly screened candidate, our Client was able to substantially cut their time-to-hire and fill this role quickly with a highly qualified candidate.
Arthur J. Gallagher