Pharma Company Accelerates Value Creation with Advanced Analytics, Sales Automation, and the Right Sales Talent

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BUSINESS ISSUE / CLIENT CHALLENGE

Our Client is a rapidly growing PE-backed company with organic growth plans to triple revenue by 2025. Key growth initiatives are to a) double the national Sales team, b) improve Sales productivity and reduce their cost of Sale, and c) use Analytics to improve Gross Margin.

OUR APPROACH / CLIENT BENEFIT

Working closely with our Client’s leadership team,

· Messina’s Talent Acquisition team led the Sales search process and successfully hired 14 new National Sales Territory Managers.

· Concurrently, Messina’s Sales Empowerment team assessed, streamlined, and automated Sales Operations and improved Sales productivity.

· An Analytics solution, delivered by Messina’s Analytics consultants, provided our client cost and pricing insights which improved GM by > 7 figures.

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